WATG Acquires Atlantic City-Based SOSH Architects
At a glance
WATG Acquires Atlantic City-Based SOSH Architects is an announcement reporting the strategic acquisition of SOSH Architects, a 45-year-old Atlantic City firm specializing in gaming, hospitality, and entertainment design. The acquisition establishes WATG’s ninth regional office in Atlantic City, New Jersey, with SOSH’s founding principal Tom Sykes joining as Managing Principal, Gaming at WATG. The combined entity brings together more than 500 professionals across nine global offices, and is positioned to serve the growing market for integrated resorts and mixed-use developments. David Moore, Chief Executive Officer of WATG, and Tom Sykes are quoted on the integration.
Following the strategic acquisition of SOSH by WATG, we are working closely together to establish and implement strategies as a unified business entity moving forward. SOSH’s office in Atlantic City, New Jersey will begin to operate as the 9th regional office in our global network, following the recent announcement of our expansion into the Dallas market this fall.
Specializing in architecture for the hospitality, gaming, and entertainment sectors, WATG and SOSH share a commitment to design excellence, intertwined with a mutual dedication to optimizing operational performance, project delivery, and talent development. Both firms have strong, positive relationships, shared values, and experience of working on complex, fast-paced projects that are delivered from initial design concepts to construction administration with unwavering professional service.
WATG and SOSH share a passionate and committed interest in the gaming and hospitality sectors and will now offer clients and collaborators a deeper bench of expertise in these sectors, precisely as the industry pivots to prioritize integrated resorts and mixed-use developments. Clients will benefit from the design innovation and high level of service that come from WATG and SOSH’s combined experience, diverse perspectives, global reach, and multidisciplinary approaches, as project teams draw on a larger field of knowledge and resources.
“This integration has been thoughtfully considered and directly supports the strategic growth of both firms,” said David Moore, Chief Executive Officer of WATG. “SOSH has been recognized as a leader in gaming industry design, and WATG as the leader in hospitality design. As we come together, we’re excited by the opportunity to elevate our offering to our clients, helping them to differentiate, grow and succeed.”
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“Our relationship goes back decades when our firms worked together on multiple projects in the Atlantic City market,” said Tom Sykes, Founding Principal of SOSH and now, Managing Principal, Gaming at WATG “We’re proud to come together now and look forward to the opportunity to work as a collaborative, multidisciplinary team, sharing our expertise in the gaming industry and gaining from WATG’s elite and global presence.”
As a combined entity, WATG and SOSH form a strong global multidisciplinary design firm with more than 500 professionals practicing across 9 locations around the world. Since its founding in Honolulu in 1945, WATG has been an industry leader in luxury hospitality design. Its five service lines; advisory, master planning, architecture, landscape, and interiors, work together to deliver projects that are highly regarded for design excellence and long-term performance. Through its 45-year history, SOSH has worked on a broad array of hospitality, corporate, education, healthcare, retail, dining, and entertainment projects and has a strong reputation for its gaming projects. Guided by the firm’s four founding partners, SOSH has been motivated to build a culture that prioritizes both innovative design and impeccable delivery.
[0:08]
Dave Moore — CEO, WATG
We were doing gaming in Las Vegas, but we knew we could do much more on the gaming front and expand significantly. It’s such a large market, and even in economic downturns it stays more stable than a pure hospitality hotel play.
[0:25]
Mark Yoshizaki — Managing Principle, Architecture
We looked at our ability to leverage our luxury hospitality design expertise and gaming fit right in — especially at the highest levels — in order to capitalize and become a major player in the gaming entertainment industry.
We did look at acquisitions. We prioritized market experience and reputation, the quality of work, and the culture of the company. SOSH Architects in Atlantic City rose to the top of the list. Their presence on the East Coast is going to be a major factor in our ability to better serve our clients.
[1:00]
Dave Moore — CEO, WATG
There are so many gaming projects going on worldwide — Japan, Cambodia, Australia — so many markets are looking to add gaming. Our two companies coming together as one will significantly enhance our gaming offering for clients worldwide.
Atlantic City Leadership
John DeRichie III
Principal, Architecture
Kimberly McCarron
Managing Principal, Atlantic City
Mark Petrella
Associate Principal, Architecture
Thomas Sykes
Managing Principal, Gaming
William Salerno
Managing Principal, Architecture
Contact our Atlantic City office
About The Author
Thomas Sykes
Regarded as an expert in hospitality and casino design, as well as city and resort planning, Tom Sykes co-founded Atlantic City’s Special Improvement District and has lectured at many professional associations, including Hospitality Design, the London Gaming Conference, the Cornell School of Hotel Administration, and Stockton University.
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