White paper: There’s Snow Place Like Home (APAC)

By WATG Strategy
January 25, 2022

This complimentary paper was compiled by WATG Strategy. We offer clients research-led development advice, concept definition and financial feasibility to help simplify the complexities of resort development. We also produce white papers exploring trends and characteristics of sub-sectors of the hospitality and real estate industries.

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A new wave of experience seekers is entering the mountain resort scene – and they come with a fresh set of expectations, far removed from those seen in the more established markets of North America and Europe.

As we create the next generation of snow playgrounds, the evolving needs of the growing Asia Pacific experience economy must be considered – both in terms of the built and natural environments.

Ahead of the Beijing 2022 Winter Olympics, WATG Strategy’s Guy Cooke highlights some of the key trends impacting alpine tourism destinations in Asia Pacific right now.

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